In today’s ever-growing world of e-commerce, having a distinct and nationally protected name associated with your E accounts is a must. Once an e-account becomes profitable, unscrupulous people build on that profitability by creating look-alike sites and stealing your businesses. Negative reviews of these “look-alike” businesses can be misinterpreted as negative reviews of your company.
One of the best ways to protect your brand name is to obtain a federally registered trademark. While the process of getting a trademark can take up to a year to complete, a pending trademark application is public record and puts the world on notice of your use of the mark upon filing. If you are interested in getting trademarks for your business, please get in touch with Jerry McDonald at 937.223.1130 or gmcdonald@pselaw.com.
